About Us

Our History

Established in 1981, Said Bawazir Trading Corp. is one of the oldest distribution company in KSA. We are currently a leading distributor of renowned consumer products in FMCG, Food and Non Food category along with a strong distribution network across the Kingdom. Our Consumer Products Division offers a wide range of consumer products covering categories as diverse as oral care, sweetener & foodstuff. Keeping in line with the company’s philosophy that quality is of paramount importance, each product ranks among the best names in its field. Our Multiple channels of commerce reach far and wide to efficiently increase our business advantage while building a positive image and reputation for brand awareness and transparency in operations. We presently boast our staff strength of over 1500 employee’s committed, trained and professional sales force marketing quality products. We are continuously growing exponentially, widening our already impressive portfolio of brands. Our Vision has been to be the partner of choice for establishing brands in the region based on a mutually profitable long-term, honest and ethical relationship. We always look forward to tie-up with renowned brands to serve consumer markets and maintain targeted depth and range of distribution to achieve cost efficiencies. Sales Operations With our Headquarters in Jeddah-KSA, and branch operations in Riyadh, Dammam, Makkah, Madina, Taif, Yanbu, Tabuk, Sakaka, Qassim, Dawadmi, Hail, Jubail, Hufuf, H.Batin, Khamis, Jizan, Najran, Al Baha, Qunfudah, W.Dawasir, Bisha & latest branch opened in Jubail. The company services over 70,000 outlets in the Kingdom. Our endeavor has always been to constantly improve efficiency and reduce lead time and stock out situations.

Best Quality of Premium Products

Vision

To always serve the best quality products to the consumer and best services to the customer & principals.

Mission

Specializing in foodstuff distribution operations by focusing on its brands, strategic partners, customers and consumers, to ensure their total satisfaction through creating professional management, marketing, and other support teams, developing strategic alliances, and deploying essential expertise, technology and financial resources.